Job Title: Marketing and University Relationship Manager, Italy
Salary: Competitive, plus benefits
Location: Home based/fully remote, with occasional presence Bolonga, Italy office
Contract: Permanent [Full time 40 hours per week]

Join our dynamic team and make a difference in the educational landscape of Italy

We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organisation and a proud part of the University of Cambridge.

About the role

The Marketing and University Relationship Manager will be responsible for all aspects of marketing activities in Italy, aiming to localise and adapt our marketing strategies to the Italian education environment.  It is your chance to have a meaningful impact on our mission to advance learning and research worldwide, contributing to projects that make a difference in the lives of students, teachers, and researchers globally.

The Marketing and University Relationship Manager will also ensure the acceptance of IGCSEs as a means of recognising language competences when entering university. The successful candidate will work closely with the Senior Regional Manager for Italy and the Senior Marketing Manager for Europe to develop and execute comprehensive marketing strategies, conduct research, and promote Cambridge International products and services. Additionally, the role involves enhancing recognition of Cambridge qualifications within Italian universities.

•    Collaborate with regional and senior managers to develop marketing strategies across Italy.
•    Conduct surveys and focus groups to understand the needs of Italian customers.
•    Develop and implement tailored marketing campaigns.
•    Localise global marketing campaigns for the Italian market.
•    Assess and report on marketing campaigns.
•    Oversee the marketing budget for Italy.
•    Enhance recognition of Cambridge qualifications within Italian universities.
•    Represent Cambridge at university and educational conferences in Italy.
•    Create materials to support recognition of Cambridge IGCSE English by Italian universities.

About you

We are looking for a proactive and passionate individual with the following essential knowledge, skills, and experience:

Essential Knowledge
•    Educational Market Dynamics & Trends
•    Brand Positioning & Messaging
•    Digital Marketing & Lead Generation
•    Stakeholder Communication & Relationship Management

Essential Skills & Experience
•    Bachelor's degree in marketing or a related field.
•    Fluent in Italian (written and spoken) with advanced English proficiency (C1/C2).
•    Strategic thinking and planning abilities.
•    Proficiency in digital marketing and lead generation.
•    Excellent content creation and storytelling skills.
•    Strong communication and relationship management skills.
•    Project management and organisational abilities.
•    Data analysis and performance tracking skills.
•    Creativity and problem-solving skills.
•    Experience with the education system in Italy and international education.
•    Proficient translation skills from Italian to English and vice versa.

This role provides an excellent opportunity for personal growth and career progression. You will have access to continuous learning resources and professional development programs that will help you achieve your career goals.

Join a supportive team that values collaboration and innovation. We believe in working together to achieve common goals and celebrate each other's successes

If you would like to know more about this opportunity and what will make you successful, please see the full job description attached to the bottom of this vacancy on our careers site.

Rewards and Benefits

We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world-class, flexible rewards package, featuring family-friendly and planet-friendly benefits.

This role is home based/fully remote, with occasional presence required in our Bolonga, Italy office.  

Ready to pursue your potential?

Apply now. We review applications on an ongoing basis, with a closing date for all applications being 23rd March 2025 and interviews are scheduled to take place on 1st stage via Teams and 2nd stage on site in Bologna.

Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.

Please note, Cambridge University Press & Assessment is unable to issue sponsorship for this role, so you will need to have your own independent right to work in Italy.

Why join us
Joining us is your opportunity to pursue potential. You'll belong to a collaborative team that's exploring new and better ways to serve students, teachers and researchers across the globe – for the benefit of individuals, society and the world. Sharing our mission will inspire your own growth, development and progress, in an environment which embraces difference, change and aspiration.

Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it's safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, gender identity and sexual identity), cultural, or social class/background.

We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.