Regional Manager (Education), East

  • Salary:
  • Location:
  • Country:
  • Division:
  • Vacancy Type:
  • Closing Date:
    30 November 2021

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Priyank Jha

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Revenue generation and cost of sales for the education vertical in East India

- Creation and Tracking of Sales and Collections: Budget & Achievement (variance if any to be tracked)

- Execution of Sales Plan in alignment with the CUP India and Vertical's (Including promotions and reach agenda) in alignment with the CUP India




To achieve 15.74 CR with the team/without team for all the domestic/Special Projects/overall GM 1 of 72%


0-4 direct reportees


175 - Channel partners, 90-150 education bodies and educational institutions





-Supporting the sales team for Print & Digital Products

-Portfolio management for K-12 and other products

-Handle sales in entire East Region

- Team building, reach in local market

-Handle local compliance

-Branding & Promotion

-Post sales teachers material sent to customers

-Sales force log in regularly and also to ensure that each team member enters daily / (if any) weekly all activities in SF.

Additional Duties

To carry out any other duties which may be reasonably expected of you by your immediate manager or a senior director.


Press Policies and Procedures


To abide by all Press policies and procedures, as detailed in your contract of employment and the Staff Handbook, e.g. Code of ethics, anti-bribery and corruption, Health and Safety, e-mail and Internet use and standards of behaviour.




(a) Operating Environment:

Sales driven environment

Geographically the spread for local school market is large numbers of private schools.


(b) Framework & Boundaries:

Sales, Distributors, Marketing, ABC, Internal & External Audit, Operations, IT Governance, Ensuring Product Development at par with global standards, Sales distribution through the distributor with highest ethical standards and governance. Example – structured term sheets & discount structure. Working with enabling functions such as customer service team.

Effective promotions and marketing while following CUP governance structure and standards. Working with enabling services such as customer service etc




Frequent communication with reporting manager & immediate reportees if any.

Periodic catch-up sessions with direct reportees if any for support, motivation and conflict/issue resolutions.


Maintaining a regular and close contact with ELT and Academic Sales


Meeting distributors, authors, industry peers and other stakeholders periodically. Conduct author workshops, meet school principals and promoters, policy makers, administrators and key decision makers for print and digital products. 


  • Must have a minimum of 9+ years of experience in Education Publishing or Digital products business on the sales side
  • Must have managed annual sales budgets and collections comparable in scale to Education verticals India budgets.
  • Should have sales management experience in Education Market in India
  • Should have sound knowledge of the Indian business markets related to the Education markets
  • Experience of working in a matrix organization will be an advantage.
  • Should have an ability to manage sales, teams.
  • A track record of fueling business growth will be an added advantage




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